Week 9 Creativity on Art and Multimedia Design

Most people associate creativity with the fields of art and multimedia. In these fields, originality is considered to be a sufficient condition for creativity, unlike other fields where both originality and appropriateness are necessary.

Within the different modes of artistic expression, one can postulate a continuum extending from "interpretation" to "innovation". Established artistic movements and genres pull practitioners to the "interpretation" end of the scale, whereas original thinkers strive towards the "innovation" pole. Note that we conventionally expect some "creative" people  to perform while allowing others more freedom to express the new and the different.

Creativity is the invention of any new things that has value. When these combines, one could create a whole new work piece that has its value based on one's ideation.

Examples of Creativity on Art and Multimedia design

Image from Kevin Mazutinec's Meridian.

The result is Meridian: A Multimedia Performance Event, Friday, March 16 at 7:30 pm (doors open at 7). In addition to the screening of Meridian, there will be contributions from Marian van der Zon (vocal and acoustic instruments), Justin McGrail (spoken word) and Robin Davies (soundscapes with software instruments.

Mazutinec expects the free performance to last about an hour but the format, like the animated images, remains fluid.

During Art Basel, the Fairchild Tropical Botanic Garden displayed 103 lanterns by the artist Jorge Pardo.

Week 8 Random association

Random association is a creative technique whereby we use random words to solve problems. Random Word technique, the most basic and obviously creative technique where you use a random word (hence the name!) to generate new ideas. By getting a random word as a prompt and forcing yourself to use it to solve your problem you are practically guaranteed to attack the problem from a different direction to normal. You take a word from a random word generator, extract its underlying principles and then apply them to your problem to see how they can help. The skill is stopping your mind from (a) thinking this is silly and (b) directly using the actual principles behind the word to your problem without changing them to ones which are easier to apply.

Based on random association, we were given an exercise entitled, "How to make a person stop smoking in 6 months time?"

COLOR~Use red color for the body of the cigarette to indicate danger in smoking.

METAL~Design metal rings around the cigarette so that the cigarette will get hot faster and it is uncomfortable to hold.

DIRTY~Place some dust to the surface of the cigarette. This will make the smokers to feel disgusted.

SIGN~Add danger symbol on the body of the cigarette.

Week 7 Exercises related juxtaposition

1. Choose 3 pairs of numbers between 00-99
2. Refer to the image given and pair two words together according to the chosen number.
3. Make 3 sentences and draw the images

I had chosen the number 17 (Flower tree), 59 (fire rain ) 

& 31 (ice water)

Week 7 juxtaposition

This is the 7th week ...and we are given a lecture on juxtaposition

What is JUXTAPOSITION ????

an act or instance of placing close together or side by side, especially for comparison or contrast.

Many creative processes rely on juxtaposition

By juxtaposition two abject or word next to each other.human brain will automatically associate and transfer meaning.

the Church is juxtaposed beside a tall contrasting blue building

Week 6 Mortar and Pestle

This week , we are given a lecture on mortar and pestle..

The mortar is a bowl, traditionally made of hard wood, ceramic or stone. The pestle is a heavy club-shaped object, the end of which is used for crushing and grinding.

What i think about useful of Mortar and Pestle???

Week 5 Invention - Innovation

Japan is a country with high technology .
Japan has a reputation for copying things and making them better.Throughout their history, the Japanese have been imitative in their way,  they have often applied strokes of inventive genius to transform what they have borrowed, thereby producing something eminently suited to the new environment, something that is very much more than the mere sum of the borrowed components.
Japan is also well known for film and animation as they invented lots of things that have been used in lots of very famous films.
Japan is well known for its automotive and electronics industries throughout the world, and Japanese electronic products account for a large share in the world market, compared to a majority of other countries.

Here is some of their Inventions:

1. The Compact Disc

Created jointly by Sony and Philips in the late 1970s, the compact disc, and the Sony-developed CD player, are perhaps the most important technologies to come out of Japan. Originally intended strictly as a replacement for vinyl records, the CD proved useful as a general data storage medium in the form of the CD-ROM and then the CD-R. Its successor technologies, the DVD and Blu-ray disc, are also both joint Sony/Philips creations. The optical disc remains one of the modern world’s most ubiquitous inventions.

2. The High-Speed Passenger Trainfilmmaking, and eventually brought video recording home.

The 12-car 0-Series Shinkansen bullet train, which ran from 1964 to 2008, was the world’s first high-volume, high-speed passenger train. Superior rail transport was one of the major factors that helped to power Japan’ economy to number two in the world, and the design of the early Shinkansen influenced overseas engineers as well.

3. The Quartz Wristwatch

Released in 1969, the Seiko Astron was the world’s first quartz wristwatch. Quartz technology represented a substantial upgrade over old-fashioned mechanical watches, as it eliminated the need for easily damaged moving parts, while keeping time more accurately than previous watches. Quartz remains the standard for wristwatches to this day.

4. The Portable Music Player

Before the iPod, the Sony Walkman was synonymous with music on the go. While technically not the world’s first portable cassette player, the Walkman was by far the most successful, bringing the concept of portable music to the masses. Sony introduced a number of new features along the line, including a recording function (still sorely missing from modern music players!), and playback of other media, like CDs (1984′s Discman), and even TV and video cassettes (with the Video Walkman, released in 1989). Just try to imagine what the world would be like without portable music players.

5. The Pocket Calculator

Although the first so-called ‘compact’ calculator was also made in Japan, it wasn’t until 1971, birth year of the Busicom LE-120A, that truly portable calculators became widely available. 1978′s Sharp EL-8086 was the first solar-powered calculator, and this further extended the reach of the device, helping to conserve battery and brain power around the world.

6. The Camcorder

As hard as it is to believe now, the process of on-location video recording used to require at least two people. Prior to the 1980s TV news crews used video cameras – that is, the devices that were actually used to shoot video – with separate recording units. The earliest portable video recorders still had to be connected to the camera via a cable, which limited their utility. With the Sony Betacam, released in 1982, a video camera and video recorder were combined into a single device for the first time. The camcorder, as it came to be known, revolutionized journalism and 

7. The Video Cassette

The video cassette and VCR, both Sony creations made available in 1971, represented the start of a new era in home entertainment. Thanks to the video cassette, consumers were finally able to watch films at home, and at a time of their choosing. Studios benefited enormously too, as they were granted a new revenue stream in the form of the home video market, which eventually overtook the box office in value.

8. The Digital SLR Camera

The first known digital camera with single-lens reflex elements was the Sony Mavica, revealed to the public in 1981. However it wasn’t until 1999 and the release of the Nikon D1, that Japanese-developed, full-fledged digital SLRs started to supplant 35 mm film as the popular choice among professional photographers, thanks to their superior combination of speed, ease of use, and image quality.

9. The Floppy Disk

The floppy disk is counted among the many inventions of the colorful Yoshiro Nakamatsu, AKA Dr. NakaMats. The details behind the invention, and how the technology wound up in IBM’s hands, are shrouded in mystery, but Nakamatsu was awarded a patent for the base technology behind the floppy disk in 1952, long before they went public. While floppy disks are now considered a relic, they were the primary portable storage medium for computer users everywhere for a good three decades.

10. The Flat-Panel Display

The first commercially available flat-panel display of any kind could be found on the Sony Watchman FD-210, a pocket television released in 1982. The FD-210′s display was a paltry five centimeters, but the technology involved was impressive and paved the way for the home flatscreens we see today. The first LCD and Plasma televisions were also created by Japanese companies, Sharp and Pioneer respectively.

There are also some invention that are not successful from Chindogu ,Japan

The snooze button on this alarm clock sits amid a bed of spikes.

Butter sticks

fancy panoramic 360-degree photo taking apparatus

The Eye Drop Funnel Glasses

Tie with pockets

Source:http://www.tofugu.com/2012/02/20/chindogu-useless-japanese-inventions

From the research , i feel that they are not bad inventions,they just not as slick as their refined products of european inventions. 

Innovation VS Invention

Basically, invention is coming up with a new idea and innovation is successfully bringing a product to market in a way that people want.I feel that that innovation is a lot more important than invention. Successfully bringing a product to market is what makes the world a better place  because it satisfies needs in the market and expands the economy. 

Innovation will turn ideas into results

Week 5 Mind Mapping

This week , in our creative studies class , we are given a lecture on mind mapping.

What is MIND MAPPING ????

From my understanding , mind map is a graphical way to represent ideas and concepts. It is a visual thinking tool that helps structuring information, helping us to better analyze, comprehend, synthesize, recall and generate new ideas.A mind map might enable us to do our thing step by step without any mistake .

Examples of mind map

Source:http://www.mindmapart.com/art-and-design-mind-map-ian-gowdie/

Source:http://www.mindmapinspiration.co.uk/#/gallery/4532919590

Mind Map by Tony Buzan

The terms of mind map is introduced by Tony Buzan.

Mind Map are an effective method of note-taking and useful for the generation of ideas by associations. To make a mind map, one starts in the center of the page with the main idea, and works outward in all directions, producing a growing and organized structure composed of key words and key images.
Key features are:

• Organization

• Key Words

• Association

• Clustering

• Visual Memory
 - Print the key words, use color, symbols, icons, 3D-effects,arrows and outlining

   groups of words

• Outstandingness
 - every Mind Map needs a unique center

• Conscious involvement

Mind Maps are beginning to take on the same structure as memory itself. Once a Mind Map is drawn, it seldom needs to be referred to again. Mind Maps help organize information.

Source :http://members.optusnet.com.au/charles57/Creative/Mindmap/

Example of Mind map by Tony Buzan

What is Mind Map???

Mind Map Guidelines

1. Start in the center with an image of the topic, using at least 3 colors.
2. Use images, symbols, codes, and dimensions throughout your mind map.
3. Select key words and print using upper or lower case letters.
4. Each word/image is best alone and sitting on its own line.
5. The lines should be connected, starting from the central image. The central lines are thicker, organic and thinner as they radiate out from the centre.
6. Make the lines the same length as the word/image they support.
7. Use multiple colors throughout the mind map, for visual stimulation and also to encode or group.
8. Develop your own personal style of mind mapping.
9. Use emphasis and show associations in your mind map.
10. Keep the mind map clear by using radial hierarchy, numerical order or outlines to embrace your branches.
11. Source: Wikipedia

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IT IS IMPORTANT ACTUALLY....

Mind map method is a learning process which involves graphical way in representing ideas and concepts. It is like a visual thinking tool that helps you structure information, analyze a topic much better, comprehend, synthesize, recall and also generate new ideas easily and we can also say that the information through mind map is structured in such a way so that it can help your brain works faster.


Mind map is the simple and short text used enabling us for easy understanding its content, along with it's not too small font size so that our eyes will not feel tired when looking at it. Graphical signs being used in your mind map such as arrows, squares and round shapes definitely help you to create network interface for easy understanding of certain topics. By adding picture drawing or sketches for explaining certain content in selected topics will provide easy understanding, and also strengthening your memory on each of the related pictures involved.


Having different colored branches on  Mind Map will us you differentiate the different themes  ,topics and ideas .It will also making us more easier to understand . Futhermore it makes the whole mind map more interesting and makes the us more enjoyable to understanding it.. 



In the others word , what we can get from create a mind map????



• Dramatically accelerate your learning capacity
• Instantly see connections and links between different subjects
• Develop effective brainstorming techniques
• Help your mind become a powerful idea generator
• Quickly gain insight into the big picture of any project
• Increase your ability to memorize and remember
• Boost your creativity
• Optimize and simplify any project you may have

This is the mind map create by me